When it comes to advancement, doing a good job and mastering one’s craft are not enough. You need a plan that helps to highlight your value and your contributions. Your personal brand has tremendous impact on how you are perceived by others. Let’s face it, achievers want to associate with other successful people – those who have the drive, skills, character, and positive outlook to propel them to even higher heights in their chosen career or business.
“It is a luxury to be understood.” — Ralph Waldo Emerson
The workforce and marketplace of today is increasingly more diverse. According to the 2000 U.S. Census, approximately 25% of the population is non-white. Companies of all sizes and industries are grappling with how to create new value for shareholders and constituents in order to remain competitive. As growth within traditional market segments moderates, the focus on Hispanic, African American and Asian segments is increasing. Many organizations now realize the need to align their organizational strategies to capture new and emerging market opportunities. Culturally appropriate communication is a critical component – and one size does not fit all. Here are a few tips for effective multi-cultural communications for individuals and organizations:
2. Develop your plan and commit to it on paper. Outline the strategies that you will use to move you towards your vision and write them down. Include estimated timeframes.
3. Share your goals and objectives with your trusted key supporters and friends.
4. Take action. Strategies are useless unless you take the necessary steps to execute them. Work your plan: